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A job interview with Dawoon Kang, Co-founder of Coffee Meets Bagel
Don’t throw in the towel as of this time! We came across Dawoon Kang, co-founder of Coffee Meets Bagel, that is working towards delivering a much better relationship experience.
An alternative way of the dating application market
Coffee satisfies Bagel is a lady empowering dating software. The software supplies a curation that is limited of matches (that are called bagels regarding the application) to users, who are able to then determine when they like to interact with any matches within twenty four hours. Whenever both events reveal fascination with linking, a chat that is private are going to be exposed for a week.
Dawoon claims they’ve spent great deal of the time in the algorithm regarding the software, so that you can offer users with matches of good quality, although the mechanics are pretty easy. The real reason for it is that females give attention to three things with regards to internet dating: security, privacy, and quality . Dawoon really wants to make certain they deliver those three elements and therefore solution fits the way in which females desire to date.
Once they began producing the application, there have been two phenomena that are main caught their attention:
1. There clearly was a population that is increasing of singles, that are very driven while having limited time kept for other things however their profession. They will have really very little time to satisfy brand new individuals. “This can be a international trend,” claims Dawoon. “In 2014, when it comes to first-time in American history, there were more singles than married adults.” Dawoon thinks that this change in social styles works when you look at the app’s favour. “The Coffee Meets Bagel model works the very best if you have a giant concentration of expert and busy singles to locate a relationship that is serious” she states.
2. You can find no ongoing services that comprehend the method ladies desire to date, and plenty of people don’t understand women and guys want different things with regards to dating. “A great deal of dating apps have a tendency to appeal to the way in which guys wish to date,” Dawoon explains. “Men like selection while women can be selective.”
Delivering matches of quality. Bettering an individual experience.
A lot of questions before setting up a profile in order to provide users with high-quality matches, Coffee Meets Bagel imports necessary data from Facebook, and ask their users. The algorithm observes and sees users behavior to anticipate the kind of individuals users have a tendency to like.
Dawoon additionally desires to end the trend of ‘ghosting’ which exists in many dating application, which means that users don’t have actually a discussion with regards to matches after linking.
Every day, up to 21 matches for men and six for female users to lower the percentage of ghosting on the app, users only received a limited amount of matches. The application additionally provides users with ice-breaker questions to encourage them to start a conversation. “The conversation is just legitimate for a week, which produces a reason for users to do this prior to the talk expires,” Dawoon describes.
Through the United States Of America to Hong Kong
Launched in nyc during the early 2012, the Coffee Meets Bagel application officially launched in Hong Kong and Singapore early in the day this season. Dawoon believes their enterprize model can convert well to Hong Kong and never having to personalize the software. Like the proven fact that English is just one of the official languages in Hong Kong, Dawoon states it really is a place that is ideal test their item in Asia. “Influenced by conventional Chinese culture, a large amount of singles in Hong Kong are searching for a genuine relationship,” she claims. “So Coffee Meets Bagel resonates well in this city.”
Dawoon has seen that ladies in Hong Kong are less selective on the application than their users in america. “Contrary to popular thinking, feminine users in Hong Kong are usually more ahead when compared with ladies in the US.” Hong Kong users may also be extremely active in the app, with 66% users signing in day-to-day.
In Hong Kong, Coffee Meets Bagel has made significantly more than 5.5 million introductions from the software, with about 12 million chats being exchanged because the launch. “There are 600 times in actual life occurring in most week in Hong Kong through Coffee Meets Bagel!”